Author 101 Bestselling Book Publicity: The Insider's Guide to Promoting Your Book--and Yourself Review

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Author 101 Bestselling Book Publicity: The Insider's Guide to Promoting Your Book--and Yourself ReviewIt's the area where many authors cringe--book promotion. Most of us would rather delegate that role to someone else. Yet if you give this role to someone else, will anything be accomplished? For the majority of books, the answer is no. Rick Frishman and Robyn Spizman are experts in this area and bring current, honest and relevant insight to every author about how to promote your book.
As they write in the introduction,"Books exist to be read; that's their primary purpose. However the competition for readers is fierce...Every author--from the most noted, perennial bestseller to the complete novice--needs to publicize his or her book. Even if your publisher's in-house team is promoting your title full steam, you also must promote. It can be the difference between its being widely read and not read at all."
This book covers the gamut of tools for the author from adjusting your own attitude about promotion to creating a book publicity tool kit to building bridges with the media to websites and blogs to email blasts to how to interview and hire the best publicist. The resources in this book will give you plenty of ideas to carry out and promote your book.
As the authors say, "No single formula, guaranteed method, or foolproof recipe can make every book succeed; however, many approaches do work." Add this book to your arsenal.Author 101 Bestselling Book Publicity: The Insider's Guide to Promoting Your Book--and Yourself OverviewThrough testimonials and commentary, this book lets authors, agents, and publishers alike show readers all the industry do's and don't when it comes to effective publicity.

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